If you manage a Jiu-Jitsu school, then you know how important it is to promote your school with an amazing website. It can feel overwhelming to know how to increase traffic to your website and manage your school. The team at Jiu-Jitsu has a few tips on how to make your website stand out and drive more traffic your way.
1. Share Valuable Content
As a BJJ school, you want to keep your students as the focus of everything you do, including content creation. When you share valuable content on your website, you keep your readers as the focus of your mission. The tips and information you share on your website should be something that will benefit them. There are a few ways you can do this.
Blog posts, lesson descriptions, and social media pages are common places where you can share content that will engage your readers. Update your content a few times each month to keep your information fresh and your readers coming back to read more.
2. Make Frequent Website Updates
If there’s one thing the internet recognizes it’s a fresh and updated website. Updating your website can boost your traffic and help it stand out among the search engines. This means updating your content, plug-ins, themes, and more on the backend of your website. Frequent updates can also boost your SEO (search engine optimization) so your website is more visible to viewers.
3. Include Videos and Graphics
Including videos and high-quality graphics on your website can really make your website out among thousands of others. Full-screen videos, quality graphics, and stunning photos can add to the depth and quality of your website. Choose a template and colors that complement your personal BJJ school branding to add a professional look to your website. The more professional and inviting your website looks, the more people will return for more information about your school.
4. Include Reviews On Your Website
Did you know reviews can help your website stand out? You can include reviews on your website, Google Business Listing, and your social media platforms. The more people see reviews of your school, the more they will visit your website to learn more about your school.
When you share your reviews, it’s a good idea to respond to every one of them and share those responses. This increases your visibility online and drives more traffic to your website.
5. Improve Mobile Quality
In today’s increased age of technology, it’s important to increase the mobile capability of your website. Improving this quality will help people easily navigate your website and get the information they need about your school and what you offer.
If viewers search on their smartphones, you want them to see your entire website, rather than a part. Adjusting website menus, headlines, and titles can help improve the mobile quality of your website.
Need Help With Your Website?
Do you want more tips on making your website stand out? Contact the team at Jiu-Jitsu Advertising today and let us help you make your website stand out.