brazilian jiu-jitsu

This case study features a Brazilian Jiu-Jitsu school in Bergen County, New Jersey. The owner came to work with us at the end of 2018. He offers kids’ BJJ classes, adult BJJ classes, kids’ Gracie jiu-jitsu classes, and self-defense for kids and adults.

Why They Came to Us

The owner of the school came to us for help getting more people to sign up for their free class. This is their top way of getting new students into the school. They hoped to increase the number of free sign-ups and turn those people into ongoing students.

The Scope Of Our Work

We’ve helped them with their SEO, Google Maps optimization, Google Ads, and content creation. Every month, we work on their site and add the relevant keywords and local information to increase the number of visits to the site.

Our monthly services for them include: 

  • SEO & Google Ads
  • Backlinks
  • Keyword research
  • On-page optimization
  • 2 local pages
  • Call tracking and form submission tracking

Results From Our SEO and Google Ads Services

If you look at January, February, and March of 2020 compared to January, February, and March of 2021, their organic clicks from Google are up 24%. Considering this comparison shows you pre-COVID numbers in 2020 with the numbers during COVID in 2021, this is even more impressive.

jiu-jitsu case study

In addition to the increase of organic clicks to their site, their Google Maps listing generates more clicks, direction requests, and/or phone calls every day. Also, the number of phone calls they get per month from their website has increased by 40% when comparing 2019 versus 2021.

Since working with us, the number of free trial class requests they get per month has increased by 50%.

They have had a lot of success with our SEO and Google Ads campaign. We’ve worked with our other Brazilian Jiu-Jitsu clients to utilize the free class offer to increase their leads. This strategy has worked for several of our clients.

Contact Us Today

We have been able to help the school in Bergen County, NJ reach its goals and we’d like to help you reach yours. Reach out to us right away and we’ll get in touch with you for a free strategy session. Fill out this form and we’ll get back to you in 24-48 hours.

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    A wide variety of jiu-jitsu schools use our SEO and Google advertising services for finding more students and growing their businesses.
    Here’s a small sample of companies that trust us with their website marketing.

    fabin rosa
    NY united